Google Search Ads
We use Google search ads to grow your business and get you in front of your prospective customer. Google Search engin is a huge lead generator as one of the first go-to tools for any customer to search for services, products and knowledge for any problem that needs solving.
Google Ads has the most sophisticated platform for paid search, strongly outperforming competitors like Bing Ads. Google Ads allows advertisers to set a daily budget for each campaign and choose bids for each ad group and keyword. Campaign settings include features such as ad schedules, location settings, and mobile device settings. In addition, the Ads Keyword Planner allows you to brainstorm and evaluate the strength of keywords for your campaigns.
Since 2004, we’ve been a paid search marketing agency focused on Google Ads management – boosting paid search conversions by more than 485%. We use our experience to apply proven ad management strategies, increasing conversions and decreasing the cost per conversion. Make the most of your Google Ad spend today!
Google Display Ads.
Display campaigns serve visually engaging ads on the Google Display Network. The Display Network helps you reach people as they browse millions of websites, apps, and Google-owned properties (such as YouTube and Gmail).
- Reach people in multiple places
- Designed for ease of use
- Optimised targeting
- Smart Bidding
- Build campaigns around your goals
Advertising across display networks is a cost-effective way to achieve big results. But with the high reward can come high risk. With the plethora of targeting, placement and bidding options available, the wrong choices can lead to thousands of wasted dollars in a matter of days or even hours. To make digital display advertising a profitable channel for your business, you need the right partner.
Achive Big Time Results with our Display and Search Advertising Services
We’re better than you at
Speak to Goldkey Today. Let’s help you hack Google Ads.
Google Ads – also known as Google AdWords – is one of the most challenging and technical aspects of modern marketing. If done right, it’s also one of the most rewarding and profitable.
Goldkey Digital will help you navigate the maze.
Google Search Ads are paid ads placed above the free organic results on a Google search. Every day, these clickable ads connect billions of potential customers to products and services – and are an enormously powerful and immediate way to grow your business and online presence, and drive traffic to your website.
Get to know your audience on a deep level. We are what we click. By testing different keyword combinations and placements, you’ll discover what motivates your target market to click, and therefore how best to maximise ROI
With the right Google Ads strategy, you’ll dominate the search page, showing up in multiple places at once. Combined with strong SEO-driven organic searches, you’ll have your target audience heading to your site in droves.
While SEO takes time to come into effect, with a good Google Ads campaign, you’ll be able to generate leads instantaneously. They’re an especially useful way to instantly promote new products and services.
With traditional advertising, your ad spend often bears little relation to your uptake. Google Ads are pay per click (PPC) – you pay only when someone clicks your advertisement, and therefore focus your budget only on those people directly interested in what you offer.
How it works
Campaign Strategy and Structure
You can’t create a successful display advertising campaign without a plan. At SevenAtoms, we start by developing a comprehensive strategy for your campaign based on your business goals. After determining the best display networks and publishers that will help you reach your target audience, we set up your campaign to position your business for success from the start.
For a display advertising campaign to be effective, you need to know exactly who you’re trying to convert—down to their demographics, behaviors, and the sites they visit. We break down and analyse your ad audience and determine the best combination of keywords and website placements through which to target them. Then, we continue to monitor and optimise your campaign targeting to continually drive results.
Once your campaign strategy and structure are in place, we focus on optimising your offer and ads to generate leads. Our seasoned design team can develop ads with clear calls-to-action that maximize click-through rates while ensuring that they align with your brand and messaging. We also create multiple versions of your ads for A/B testing when possible, pausing the lowest performing one while boosting the other to drive constant improvement.
Landing Page Strategy and Design
Landing pages are a marketer’s greatest tool for capturing contact information and converting visitors into leads. We develop customised landing page strategies in order to increase relevancy and facilitate conversions. Our in-house design experts ensure that each landing page aligns with your ad and offer and remains consistent with your company’s branding.
Analysis and Reporting
Once your display network advertising campaign is up and running, we continually monitor it, noting areas for improvement and optimising accordingly. We also implement URL tracking codes on each of your display ads and seup integration with your marketing automation and sales CRM systems for full lead attribution. We think it’s important to be transparent with our clients, so we’ll send you regular, comprehensive reports complete with detailed analytics and our expert performance assessment.